Site Visitor Report
Understand the behaviors of users that visit your site within the selected time frame.
  • Visitors
  • New Visitors
  • Sessions per Visitor
  • Sessions
  • Pageviews
  • Pages / Session
  • Avg. Session Duration
  • Bounce Rate
  • Prior Period Visitors
Conversion Report
Understand how well your site converts visitors.
  • Leads
  • Conversion Rate
  • Tours
  • Leases
  • Prior Period Leads
Source Behavior Report
Understand the behaviors of site visitors by source within the selected time frame.
  Acquisition Behavior Conversions
 

70.9K

55.9K

51.2K

49.2%

4.8

03:10

21.0%

14.9K

21.0%

14.9K

21.0%

14.9K

Source/Medium Sessions Users New Users Bounce Rate Pages/Session Avg. Session Duration Leads % Leads # Tours % Tours # Leases % Leases #
(direct) (none) 69,179 54,522 50,113 48.57% 4.84 00:03:13 21.39% 14,800 21.39% 14,800 21.39% 14,800
google / cpc 769 683 620 73.08% 2.54 00:00:58 6.24% 48 6.24% 48 6.24% 48
dfa / cpm 503 387 384 92.84% 1.58 00:00:10 0.2% 1 1.3% 4 0.5% 2
Partners / affiliate 250 163 142 71.2% 2.28 00:02:27 6% 15 5.2% 8 7.4% 18
google organic 13 4 2 23.08% 14.08 00:14:29 46.15% 48 5.5% 29 8.2% 30
optimize.google... 2 1 0 0% 13 00:44:32 50% 2 38% 1 0% 0
analytics.google... 1 2 1 20.10% 0.04 00:01:01 1.25% 5 1.05% 4 1.01% 2
tagassistant.google... 1 1 1 0.08% 1.5 00:00:12 3.24% 1 2.1% 0 1.05% 0
Demographics
Understand the age and gender demographics of site visitors.
  • Male: 389(42.3%)
  • Female 426(57.7%)
Devices
Understand what devices your visitors are using to access your site.
  • Desktop
  • Mobile
  • Tablet
SEO Score
Understand how accessible, performant and SEO optimized your site is according to Google.
  • Performance
  • Accesibility
  • Best Practices
  • SEO
  • Prior Period Performance
Acquisition Channels
Understand which sources drive site traffic.
  • Direct
  • Paid Search
  • Display
  • Affiliates
  • (Other)
  • Organic Search
  • Referral