Ad Spend (Google)
$750
Site Visitors
1000
Cost Per Click
$2.50
New Leads
100
New Tours
1000
Tour-To-Lease
$2.50
New Leases
25
Lead-To-Lease
$2.50
Avg Response Time
2.5hrs
Ad Spend (Google)
$750
Site Visitors
1000
Cost Per Click
$2.50
New Leads
100
New Tours
1000
Tour-To-Lease
$2.50
New Leases
25
Lead-To-Lease
$2.50
Avg Response Time
2.5hrs
PPC Performance By Campaign
Vendor Campaign Spend Clicks CPC Conversion Rate Value/Click (est) ROAS (est)
Google Adwords All Scotsdale $130.00 200 $0.65 1.5% $105.0 $161.5
Google Adwords Phoenix Metro $250.00 500 $0.50 2.0% $140.0 $280.0
Google Adwords General AZ $45.00 150 $0.30 1.3% $87.5 $291.7
Bing All Scotsdale $95.00 100 $0.95 0.9% $59.5 $62.6
Bing Phoenix Metro $36.00 50 $0.72 1.0% $70.0 $97.2
PPC Performance By Vendor Channel
Vendor Campaign Spend Clicks CPC Conversion Rate Value/Click (est) ROAS (est)
Google Adwords All Scotsdale $130.00 200 $0.65 1.5% $105.0 $161.5
Google Adwords Phoenix Metro $250.00 500 $0.50 2.0% $140.0 $280.0
Google Adwords General AZ $45.00 150 $0.30 1.3% $87.5 $291.7
Bing All Scotsdale $95.00 100 $0.95 0.9% $59.5 $62.6
Bing Phoenix Metro $36.00 50 $0.72 1.0% $70.0 $97.2